F&F Storefront Sign

As part of the Iconic Signage Project, Chang created an interactive neon sign for New Orleans business F&F Botanical and Candle Shop that reimagines the relationship between pedestrians and storefronts. A family-run landmark, F&F provides spiritual products, including hundreds of candles dedicated to health, financial aspirations, and relationship goals. Motion sensors in the storefront sign detect movement so that when pedestrians walk by, the neon candle on the sign flickers faster, celebrating the spirituality of the shop and more foot traffic on Broad Street.

2012, New Orleans. LA. Aluminum, neon, motion sensors. 24′ x 10′. Iconic Signage Project organized by the Arts Council of New Orleans and Broad Community Connections.